The Israeli multinational RADVISION, has chosen the PIMobile product of CESTEL to add to its 3G product offering. Since September 1 RADVISION will offer this solution to generate and manage the 3G content to all its customers in EMEA. (Europe, Middle East and Africa)

PIMobile provides flexibility and power to the hardware and software solution that RADVISION has on the market. RADVISION’s customers may generate interactive videoapplications on any Web development system.

About RADVISION

RADVISION (NASDAQ: RVSN) is the industry’s leading provider of market-proven products and technologies for unified visual communications over IP, 3G and IMS networks. With its complete set of standards-based video networking infrastructure and developer toolkits for voice, video, data and wireless communications, RADVISION is driving the unified communications evolution by combining the power of video, voice, data and wireless – for high definition video conferencing systems, innovative converged mobile services, and highly scalable video-enabled desktop platforms on IP, 3G and emerging next-generation IMS networks. For more information about RADVISION, visit www.radvision.com.

About CESTEL

CESTEL  has developed PIMobile, generation and content management solution for 3G mobile. PIMobile can offer via a video call interactive videoapplications in the 3G mobile phone. The videoaplications are generated with any web tools or Web technologies, Flash, HTML, Java. . Net, PHP etc. .. because there are nothing more than websites with a QCIF size (176 x 144) that allow interact with the keyboard numbers. The videoapplications can be hosted in any web server in the world, its management and updating are independent of PIMobile technology  that simply makes a bridge between the 3G video call and URL content.

Esquema PIMobile puente entre una videollamada y una URL

The video call is one of the new functionality that the UMTS mobile network offer to the users.

This is not a data-based service, this functionality enables the transmission of video and audio in the same channel.

The new mobile network UTMS is being deployed throughout Europe and will substitute the old GSM network that has been used until now. In Europe already more than 35% of the mobile phones are 3G and this number increases every day.

The video call is a functionality that comes with the mobile phone and the operator contract, like the voice calls. The user don’t have to activate, configure or preinstall it, the user just dials a number and choose the video call instead of voice call option

To make a video call you just have to do something you already know, DIAL A NUMBER, the phone gives us the option to make a voice call or a video call

To use the video call is worthy any 3G mobile phone. The videoapplications are universal and will work the same way independently of the 3G mobile we are using. This is a solution for one of the biggest problems the mobile industry have to offer content on a mobile phone, until know they had to create different contents for diferents mobile phones.

The video call uses a standard video format 3GP

This blog is under construction, in a few days you can discover all possibilities that 3G technology can offer you